Eatontown Cognitive Solutions

Frequently Asked Questions About Neurofeedback Therapy

About Neurofeedback Therapy

Neurofeedback is an advanced form of biofeedback that trains your brain to function more efficiently. It’s a completely drug-free, non-invasive treatment that has been used successfully for over 45 years to address conditions like ADHD, anxiety, depression, insomnia, and memory fog.

During a neurofeedback session, sensors are placed on your scalp to monitor your brainwave activity in real-time. You’ll watch a movie, play a game, or listen to music while the system tracks your brain patterns. When your brain produces healthier, more optimal patterns, you receive positive feedback—the screen gets brighter, the sound gets clearer, or the game responds better. Over time, your brain learns to maintain these improved patterns naturally, even without the equipment.

Think of it like physical therapy for your brain. Just as you’d strengthen muscles through exercise, neurofeedback strengthens healthy neural pathways. The results are typically permanent once your brain establishes these new, healthier patterns. At Eatontown Cognitive Solutions, we use BrainCore neurofeedback technology, one of the most advanced systems available.

Neurofeedback works by teaching your brain to self-regulate and produce healthier brainwave patterns. Your brain naturally produces different types of electrical activity (brainwaves) that correspond to different mental states—like focus, relaxation, or sleep. When these patterns are disrupted or imbalanced, you may experience symptoms like poor attention, anxiety, or insomnia.

Here’s the process: During treatment at our Eatontown office, we place non-invasive sensors on your scalp to measure your brain’s electrical activity. This information is displayed on a computer screen in real-time. As you engage with visual or audio feedback (watching a movie, listening to music, or playing a simple game), the system rewards your brain when it produces optimal patterns. For example, if you’re being treated for ADHD, the system reinforces beta waves (associated with focus) and discourages excess theta waves (associated with daydreaming).

Your brain is incredibly adaptable—this is called neuroplasticity. Through repeated sessions, your brain learns which patterns lead to positive results and begins producing them automatically. This is why neurofeedback results are typically permanent. You’re not relying on external medication; you’re training your brain to function better on its own. Most patients attend 2-3 sessions per week for 3-6 months to achieve lasting results.

Neurofeedback equipment is FDA-registered as a Class II medical device for relaxation training and stress reduction. While the FDA does not “approve” specific therapies or treatment protocols (they approve devices and medications), neurofeedback has been extensively researched and used clinically for over 45 years with a strong safety record.

The American Academy of Pediatrics has recognized biofeedback and neurofeedback as a “Level 1 – Best Support” intervention for ADHD, the same rating given to medication. Numerous peer-reviewed studies have demonstrated neurofeedback’s effectiveness for ADHD, anxiety, insomnia, and other conditions. The research continues to grow, with new studies published regularly in medical and psychological journals.

At Eatontown Cognitive Solutions, we use BrainCore neurofeedback technology, which meets all FDA registration requirements for safety and quality. Dr. Kovacs has been providing neurofeedback therapy since 2002 and has contributed to published research in the field. Our approach combines evidence-based protocols with individualized treatment plans tailored to each patient’s unique brain patterns and symptoms.

If you have questions about the science behind neurofeedback or want to see research supporting its effectiveness for your specific condition, we’re happy to discuss this during your free consultation. Call us at (732) 389-2800.

Yes, neurofeedback is extremely safe. It’s a non-invasive, drug-free therapy that simply monitors and provides feedback on your brain’s natural electrical activity—it doesn’t send electricity into your brain or force any changes. The sensors we use only read brainwave patterns; they don’t stimulate or alter brain function directly. Your brain does all the work through its natural ability to learn and adapt.

Neurofeedback has been used safely for over 45 years with children (as young as age 7), teenagers, adults, and seniors. Because it’s medication-free, there are no concerns about drug interactions, side effects like appetite loss or sleep disruption, or long-term dependency issues. This makes it an excellent option for parents who are hesitant about medicating their children or adults who haven’t responded well to pharmaceutical treatments.

The most common “side effect” some patients report is mild temporary fatigue after initial sessions, similar to how you might feel after a good workout—your brain has been working! This typically resolves quickly as your brain adjusts to the training. Some patients also notice temporary changes in sleep patterns or mood during the first few sessions, which generally stabilize within a week or two.

At our Eatontown office, Dr. Kovacs carefully monitors your progress throughout treatment and adjusts protocols as needed. We conduct regular assessments to ensure you’re responding well and progressing toward your goals. Neurofeedback is safe enough to use alongside other treatments, including medication, therapy, or chiropractic care.

Neurofeedback is remarkably well-tolerated with minimal side effects, especially compared to medication. Because it’s a training process rather than a chemical intervention, your brain naturally adapts at its own pace. Most patients experience no negative effects whatsoever—in fact, many report feeling more relaxed and focused even after their first few sessions.

Occasionally, some patients may experience temporary and mild effects as their brain adjusts to new patterns, similar to how your muscles might feel after starting a new exercise routine. These can include slight fatigue after sessions (your brain has been working hard!), temporary changes in sleep patterns, mild headaches, or brief mood fluctuations. These effects are typically short-lived, lasting only a day or two, and often resolve completely within the first week of treatment.

It’s important to note that these aren’t harmful side effects—they’re actually signs that your brain is responding and creating new neural pathways. Dr. Kovacs monitors all patients closely and can adjust treatment protocols if needed to ensure maximum comfort and effectiveness. Unlike ADHD medications, which can cause appetite suppression, sleep problems, mood changes, or cardiovascular concerns, neurofeedback has no long-term risks or dependency issues.

Neurofeedback can also be safely combined with other treatments you may be using, including medications, therapy, supplements, or our chiropractic services. Many patients at Eatontown Cognitive Solutions find that neurofeedback enhances their overall treatment outcomes. If you have specific concerns about how neurofeedback might affect you, we’ll address them during your free consultation: (732) 389-2800.

Neurofeedback is actually a specialized type of biofeedback that focuses specifically on training brain activity, while general biofeedback typically addresses other body functions like heart rate, muscle tension, breathing, or skin temperature. Both use the same principle—providing real-time feedback to help you gain control over normally unconscious processes—but neurofeedback targets the brain directly.

Think of it this way: biofeedback might help you learn to relax tense shoulder muscles by showing you muscle activity on a screen, helping with issues like chronic pain or stress. Neurofeedback, on the other hand, trains your brainwave patterns to address brain-based conditions like ADHD, anxiety, insomnia, depression, and cognitive issues. While traditional biofeedback teaches conscious control techniques you must actively practice, neurofeedback creates lasting changes in how your brain automatically regulates itself.

At Eatontown Cognitive Solutions, we specialize in neurofeedback (also called EEG biofeedback or neurotherapy) because of its powerful effectiveness for the brain-based conditions we treat. We use BrainCore neurofeedback technology, which provides highly detailed mapping of your brain’s activity patterns and delivers precise training protocols tailored to your specific needs.

The advantage of neurofeedback for conditions like ADHD is significant: rather than teaching breathing exercises or relaxation techniques you must remember to use (as with traditional biofeedback), neurofeedback retrains your brain at a fundamental level. Once your brain learns healthier patterns, the improvements typically last without requiring ongoing practice or maintenance sessions. Ready to learn if neurofeedback is right for you?

Treatment Process

A neurofeedback session at Eatontown Cognitive Solutions is comfortable, relaxing, and completely non-invasive. When you arrive, you’ll be seated in a quiet, comfortable chair in our treatment room. We’ll place small sensors on your scalp using a water-based gel or paste—this is painless and simply allows us to monitor your brainwave activity. The sensors only read your brain’s electrical signals; they don’t send any electricity into your brain.

Once the sensors are in place, you’ll watch a movie, listen to music, or engage with another form of visual or audio feedback on a screen in front of you. This is the fun part! As you watch or listen, our BrainCore system monitors your brainwaves in real-time. When your brain produces optimal patterns—the patterns associated with better focus, calmness, or whatever we’re targeting for your specific condition—the feedback responds positively. The screen might get brighter, the sound clearer, or the game more responsive.

You don’t have to do anything consciously; your brain naturally seeks out the patterns that create positive results. Over time, your brain learns to produce these healthier patterns automatically. Most patients find sessions relaxing and enjoyable—children especially love the game-based feedback. Parents often sit nearby and can watch the process. After the session, we’ll remove the sensors (which wipes off easily), and you’re free to resume your normal activities immediately. There’s no recovery time needed, and you can drive, work, or go to school right after your appointment.

Each neurofeedback session at our Eatontown office typically lasts 45-60 minutes from start to finish. This includes time for setup (placing the sensors), the actual training period (30-40 minutes of active neurofeedback), and cleanup (removing sensors). The active training portion—when you’re watching the screen or engaging with the feedback—usually runs about 30-40 minutes, which is the optimal length for maintaining attention and allowing your brain to learn effectively without fatigue.

For children, especially younger ones (ages 7-10), we sometimes adjust session length slightly based on their attention span and comfort level. Some children do better with 25-30 minute active sessions, and that’s perfectly fine—quality of training is more important than duration. Dr. Kovacs will tailor the session length to ensure maximum effectiveness for each individual patient.

We typically schedule appointments with a few minutes of buffer time so you’re never rushed. Plan for about an hour total for each visit when considering travel time and paperwork (though after your first few sessions, there’s minimal paperwork). Most patients find this timeframe works well with their schedule—it’s short enough to fit into a lunch break or after school, but long enough to provide meaningful training.

For best results, we recommend attending 2-3 sessions per week. Consistency is important, especially in the early stages of treatment, as your brain needs regular reinforcement to establish new patterns. We serve families throughout Monmouth County including Red Bank, Shrewsbury, Holmdel, and Freehold, and we’ll work with you to find appointment times that fit your schedule. Call (732) 389-2800 to discuss scheduling options.

Most patients require 30-40 neurofeedback sessions to achieve significant, lasting improvements, though the exact number varies based on your specific condition, its severity, and how your brain responds to treatment. On average, patients attend sessions 2-3 times per week for approximately 3-6 months. Some patients notice improvements within the first 10-15 sessions, while others may take a bit longer to see dramatic changes.

For ADHD, most children and adults see meaningful improvements in focus, behavior, and impulse control within 20-30 sessions, with optimal results typically achieved by 35-40 sessions. Anxiety and insomnia often respond a bit faster, with many patients reporting better sleep or reduced anxiety within 15-25 sessions. Depression and memory fog can vary more widely depending on underlying factors, but most patients benefit from the standard 30-40 session protocol.

It’s important to understand that neurofeedback is not a quick fix—it’s a training process, similar to learning to play an instrument or getting in shape at the gym. Your brain needs time and repetition to establish new, healthier patterns. However, unlike medication which only works while you’re taking it, the improvements from neurofeedback are typically permanent once your brain learns these new patterns.

During treatment at Eatontown Cognitive Solutions, Dr. Kovacs conducts regular assessments (typically every 10 sessions) to track your progress objectively. We’ll review improvements in symptoms, behavior, sleep quality, or whatever measures are relevant to your goals. This allows us to adjust protocols if needed and gives you clear data on your progress. Some patients choose to do occasional “maintenance” sessions after completing their initial protocol, though this isn’t always necessary. We’ll discuss your specific treatment plan and expected timeline during your free consultation.

The timeline for seeing results from neurofeedback varies by individual and condition, but most patients notice some improvements within the first 10-15 sessions (about 4-6 weeks of regular treatment). However, significant, lasting changes typically emerge more clearly after 20-30 sessions. Think of it like physical therapy or learning a new skill—you might notice small improvements early on, but the most dramatic results come with consistent practice over time.

For ADHD, parents often report noticing subtle changes first—maybe their child seems slightly calmer, sleeps a bit better, or has fewer meltdowns. By 15-20 sessions, improvements in focus and attention at school become more apparent. By 30-40 sessions, many families see transformative changes in behavior, academic performance, and family dynamics. Adults with ADHD often notice improved work productivity and organizational skills following a similar timeline.

Anxiety and sleep issues sometimes respond faster. Many patients with insomnia report better sleep quality within 10-15 sessions, with substantial improvement by 20-25 sessions. Those struggling with anxiety often notice feeling calmer and less reactive to stressors within the first month of treatment. Depression can take a bit longer—most patients see mood improvements emerging around 20-30 sessions, with optimal results after completing the full protocol.

It’s important to attend sessions consistently (2-3 times per week) for best results. Skipping weeks or spacing sessions too far apart can slow progress, as your brain needs regular reinforcement to establish new patterns. At our Eatontown office, Dr. Kovacs tracks your progress carefully throughout treatment and will let you know what to expect based on your specific condition and response. Every brain is unique, so while these are typical timelines, your individual experience may vary. Ready to start your journey?

Yes, in most cases the improvements from neurofeedback therapy are permanent. This is one of the most significant advantages neurofeedback has over medication. Unlike ADHD medications or anti-anxiety drugs that only work while you’re taking them, neurofeedback creates lasting changes in how your brain functions. Once your brain learns healthier patterns through neurofeedback training, these patterns typically remain stable over time—just like learning to ride a bike or swim.

The reason the results last is rooted in neuroplasticity—your brain’s ability to rewire itself and form new neural pathways. Through consistent neurofeedback training, you’re literally strengthening certain neural connections and weakening others. After 30-40 sessions, these new patterns become your brain’s default way of operating. Research studies have shown that improvements from neurofeedback for conditions like ADHD are maintained at 6-month, 1-year, and even 10-year follow-ups.

That said, life circumstances can sometimes affect symptoms. For example, major stress, trauma, illness, or significant life changes might temporarily impact focus or mood, just as they would for anyone. Some patients choose to do occasional “booster” sessions (perhaps 5-10 sessions) if they notice symptoms creeping back after several years, though this is not always necessary. Think of it like maintaining physical fitness—once you’ve built strength, you maintain it more easily than someone starting from scratch.

At Eatontown Cognitive Solutions, we track long-term outcomes with our patients. Many families who completed treatment years ago report that their child’s improvements have lasted through major life transitions like changing schools, puberty, or going to college. Adults report maintaining better focus, sleep, and emotional regulation long after completing their neurofeedback protocol. During your treatment, Dr. Kovacs will help you understand realistic expectations and develop strategies to maintain your progress long-term.

Absolutely. Neurofeedback can be safely combined with ADHD medications, anti-anxiety medications, antidepressants, sleep aids, and other medications you may be taking. Many patients at Eatontown Cognitive Solutions begin neurofeedback while still on medication, then work with their prescribing physician to reduce or eliminate medications as their symptoms improve through brain training.

In fact, we often see enhanced results when neurofeedback is used alongside appropriate medical care. The medication can help stabilize symptoms initially, making it easier for patients to engage with neurofeedback training. As your brain learns healthier patterns through neurofeedback, you and your doctor may find you need lower doses of medication or can discontinue it entirely. However, any changes to medication should always be made gradually and under the supervision of your prescribing physician—never stop or adjust medications on your own.

Some families specifically seek out neurofeedback because they want to avoid starting medication or reduce their child’s reliance on it. Others are satisfied with medication but want additional support or to address symptoms that medication doesn’t fully resolve. Both approaches are valid, and we work with whatever situation you’re in. Neurofeedback is also compatible with therapy, counseling, tutoring, accommodations at school, nutritional interventions, supplements, and our chiropractic services.

Dr. Kovacs has over 20 years of experience working collaboratively with pediatricians, psychiatrists, therapists, and other healthcare providers throughout Monmouth County. We’re happy to communicate with your other providers (with your permission) to ensure coordinated care. If you’re currently on medication and considering neurofeedback, we’ll discuss your specific situation during your free consultation and create a treatment plan that works alongside your existing care. We serve patients from Red Bank, Long Branch, Holmdel, Middletown, and throughout the area—call us at (732) 389-2800 to get started.

Conditions & Effectiveness

Yes, neurofeedback is highly effective for ADHD and ADD in both children and adults. Clinical research spanning over 45 years, along with our own experience at Eatontown Cognitive Solutions since 2002, demonstrates that neurofeedback produces significant, lasting improvements in focus, attention, impulse control, hyperactivity, and executive functioning. The American Academy of Pediatrics has recognized neurofeedback as a “Level 1 – Best Support” intervention for ADHD, placing it in the same evidence-based category as stimulant medications.

The reason neurofeedback works so well for ADHD is that it directly addresses the underlying brain patterns associated with the condition. Research shows that individuals with ADHD typically have excessive slow-wave activity (theta waves) and insufficient fast-wave activity (beta waves) in areas of the brain responsible for attention and impulse control. Neurofeedback trains the brain to produce more optimal ratios of these brainwaves, resulting in better self-regulation, sustained attention, and behavioral control.

Unlike medication, which only manages symptoms while you’re taking it, neurofeedback creates permanent changes in brain function. Parents often report improvements in homework completion, classroom behavior, social interactions, emotional regulation, and self-esteem. Adults with ADHD notice better work performance, improved time management, less procrastination, and enhanced ability to complete tasks without distraction.

At our Eatontown office, we’ve helped hundreds of children and adults with ADHD achieve life-changing results. Many families come to us frustrated after trying medications that either didn’t work well, caused unwanted side effects, or simply weren’t the right long-term solution for their child. We serve families throughout Monmouth County including Red Bank, Shrewsbury, Tinton Falls, and Holmdel. Read success stories from our ADHD patients or call (732) 389-2800 to discuss how neurofeedback can help you or your child.

Absolutely. Neurofeedback is remarkably effective for various types of anxiety including generalized anxiety disorder, panic attacks, social anxiety, performance anxiety, and worry-related sleep problems. Research shows that anxiety is often associated with specific brainwave imbalances—typically excessive high-frequency beta activity or disrupted communication between different brain regions. Neurofeedback helps calm this overactive brain activity and restore balanced, regulated patterns.

Many patients with anxiety experience their thoughts racing constantly, difficulty relaxing even when trying, physical tension, disrupted sleep, and an overwhelming sense of worry or dread. Neurofeedback addresses anxiety at its source by training your brain to shift out of these hypervigilant, stressed states more easily. Over time, patients report feeling genuinely calmer, less reactive to stressors, better able to “turn off” worry, and more capable of managing situations that previously triggered intense anxiety.

The timeline for anxiety improvement can be relatively quick compared to some other conditions. Many patients notice feeling noticeably calmer and sleeping better within 10-15 sessions, with substantial reduction in anxiety symptoms by 20-30 sessions. Unlike anti-anxiety medications, which can cause drowsiness, dependency issues, or lose effectiveness over time, neurofeedback creates lasting changes without side effects.

Neurofeedback works well for anxiety whether you’re currently on medication or not, and it can be combined with therapy or counseling for enhanced results. At Eatontown Cognitive Solutions, Dr. Kovacs has extensive experience treating anxiety disorders in both adults and children. We’ve helped patients who’ve struggled with anxiety for years finally find relief and regain control over their lives. If anxiety is interfering with your work, relationships, sleep, or quality of life, neurofeedback may be the solution you’ve been searching for. Contact us to learn more or call (732) 389-2800.

Yes, neurofeedback is highly effective for treating insomnia and sleep problems in both children and adults. Many parents come to us because their child struggles to fall asleep, wakes frequently during the night, has restless or non-restorative sleep, or experiences nightmares or night terrors. Sleep issues often go hand-in-hand with ADHD, anxiety, or sensory processing challenges, and neurofeedback addresses the underlying brain patterns contributing to poor sleep.

Sleep problems are typically related to difficulty shifting from active, alert brainwave states (beta waves) into the slower, calmer states (alpha and theta waves) needed for falling asleep and maintaining deep, restorative sleep. Neurofeedback trains your child’s brain to make these transitions more smoothly and naturally. As treatment progresses, most children fall asleep faster, sleep more soundly through the night, and wake up feeling more refreshed.

Parents often report that sleep improvements are among the first changes they notice—sometimes within the first 10-15 neurofeedback sessions. Better sleep creates a cascade of positive effects: improved mood, better behavior, enhanced focus at school, reduced tantrums or meltdowns, and better family dynamics overall. Adults with insomnia also respond well to neurofeedback, often experiencing dramatic improvements in both sleep onset and sleep quality.

Unlike sleep medications, which can cause grogginess, dependency, or lose effectiveness over time, neurofeedback teaches your brain to sleep naturally and maintain healthy sleep patterns long-term. At our Eatontown office, we’ve helped countless families finally get the restful nights they desperately need. If your child’s sleep problems are affecting the whole family, or if you’re struggling with chronic insomnia yourself, neurofeedback offers a safe, drug-free solution. We serve families throughout Monmouth County including Long Branch, Middletown, Freehold, and surrounding areas. Call us at (732) 389-2800 to discuss your sleep concerns.

Absolutely! While many people associate neurofeedback with children’s ADHD treatment, adults benefit tremendously from neurofeedback for a wide range of conditions. At Eatontown Cognitive Solutions, we treat adults struggling with ADHD that was never diagnosed in childhood, work-related stress and burnout, chronic anxiety or panic attacks, depression, insomnia, memory fog and cognitive decline, difficulty focusing or concentrating at work, and emotional regulation challenges.

Adult brains retain neuroplasticity—the ability to change and adapt—throughout life. Whether you’re 25 or 75, your brain can learn new, healthier patterns through neurofeedback training. Many adults seek neurofeedback because they’re tired of relying on medication, experiencing side effects from medications, looking for alternatives to pharmaceutical treatment, or wanting to optimize their cognitive performance and mental clarity.

Adults often see improvements in work productivity and performance, ability to manage stress effectively, sleep quality and daytime energy, mood stability and emotional resilience, memory and mental sharpness, and overall quality of life. Many professionals, executives, and entrepreneurs use neurofeedback as a tool for peak performance and cognitive optimization, not just symptom management.

The treatment process is identical for adults as it is for children—comfortable, non-invasive sessions lasting about 45-60 minutes. Adults typically appreciate the science-based approach and enjoy tracking their objective progress through regular assessments. Dr. Kovacs has over 20 years of experience treating adults with neurofeedback and understands the unique challenges you face—juggling work demands, family responsibilities, and personal health.

Whether you’re dealing with longstanding ADHD, recent onset anxiety or depression, age-related cognitive changes, or simply want to function at your best, neurofeedback can help. We treat adults from throughout Monmouth County including Eatontown, Red Bank, Holmdel, and beyond. Schedule your free consultation to discuss your specific concerns and goals, or call (732) 389-2800.

We treat patients starting at age 7 and continuing through adulthood with no upper age limit. Age 7 is generally the youngest age at which children can sit still long enough for effective neurofeedback sessions and engage with the feedback meaningfully. However, every child is different—some mature 6-year-olds may be ready, while some 7-year-olds might benefit from waiting a few more months. Dr. Kovacs will assess your child’s readiness during the initial consultation.

For children ages 7-12, neurofeedback is often most effective for ADHD, anxiety, sleep problems, behavioral issues, learning difficulties, and emotional regulation challenges. These are developmental years when the brain is highly plastic and responsive to training. Many parents see dramatic improvements that set their child up for success throughout their school years and beyond. Sessions for younger children are designed to be engaging and fun—using games and videos that hold their attention while training occurs.

Teenagers (ages 13-18) respond exceptionally well to neurofeedback, often showing faster progress than younger children because of their greater cognitive maturity and ability to engage with the process. Neurofeedback helps teens with ADHD, anxiety, depression, sleep issues, stress management, academic performance, emotional regulation during hormonal changes, and sports performance enhancement. Teens often appreciate that neurofeedback is a drug-free treatment that gives them control over their own brain function.

Adults and seniors benefit equally from neurofeedback. We’ve successfully treated patients in their 70s and 80s for cognitive decline, memory fog, sleep problems, anxiety, and depression. Age is not a limiting factor—your brain maintains its ability to learn and adapt throughout life. At Eatontown Cognitive Solutions, we tailor treatment protocols to each patient’s age, developmental stage, and specific needs. Whether you’re seeking help for a young child, teenager, or yourself, we’ll create an individualized approach. Call (732) 389-2800 to discuss your specific situation.

Yes, neurofeedback can be highly effective for depression, including major depressive disorder, persistent low mood, seasonal affective disorder, and depression that hasn’t responded adequately to medication. Research shows that depression is associated with specific brainwave patterns and imbalances in brain activity—particularly in regions responsible for mood regulation, motivation, and emotional processing. Neurofeedback helps normalize these patterns and restore healthier brain function.

Many people with depression experience persistent sadness or emptiness, loss of interest in activities they once enjoyed, low energy and motivation, difficulty concentrating or making decisions, sleep problems (too much or too little), and negative thought patterns that are hard to break. Neurofeedback addresses these symptoms by training your brain to produce more balanced, regulated activity in mood-related areas. Over time, patients often report feeling lighter, more motivated, better able to experience positive emotions, improved energy levels, and greater resilience when facing life’s challenges.

The timeline for depression improvement typically ranges from 20-40 sessions, though some patients notice subtle mood improvements earlier. It’s important to understand that neurofeedback for depression works best as part of a comprehensive approach. We often recommend combining neurofeedback with therapy, appropriate lifestyle factors (nutrition, exercise, sleep), and in some cases, medication (at least initially). Neurofeedback isn’t a replacement for mental health care, but it’s a powerful tool that can enhance outcomes and potentially reduce reliance on medication over time.

At our Eatontown office, Dr. Kovacs works collaboratively with therapists, psychiatrists, and other mental health providers throughout Monmouth County to ensure you receive coordinated, comprehensive care. If you’re struggling with depression that hasn’t fully responded to traditional treatments, or if you’re looking for alternatives to medication, neurofeedback may offer the breakthrough you need. We’ve helped many patients reclaim their lives from depression. Call (732) 389-2800 or contact us online to learn more.

Practical Information

Neurofeedback therapy at Eatontown Cognitive Solutions is a self-pay service. We do not bill insurance companies directly, and unfortunately, insurance reimbursement for neurofeedback is rare. While we provide all the necessary documentation for you to submit claims to your insurance company—including detailed receipts with appropriate CPT codes (90901), diagnosis codes, and treatment summaries—only about 5% of our patients receive any reimbursement from their insurance carriers.

We want to be completely upfront about this so you can make an informed decision without false expectations. Some PPO plans with out-of-network benefits occasionally provide partial reimbursement, but this is the exception rather than the rule. If you’d like to explore this possibility, we recommend calling your insurance company before starting treatment to ask specifically about coverage for biofeedback services (CPT code 90901) provided on an out-of-network basis. We’ll provide everything you need to submit, but we cannot guarantee or predict what your insurance will cover.

The good news is that neurofeedback expenses do qualify for Health Savings Account (HSA) and Flexible Spending Account (FSA) funds. If you have an HSA or FSA, you can use these pre-tax dollars to pay for treatment, which provides real savings. The receipts we provide include all necessary information for HSA/FSA reimbursement.

We understand that self-pay is a significant consideration, especially for treatment that requires 30-40 sessions. That’s why we offer flexible payment options including session packages at discounted rates and payment plans tailored to your situation. Our goal is to make this life-changing treatment as accessible as possible while maintaining the quality care you deserve. Sessions are approximately $100 each, with discounts when purchasing packages. Some patients may also need an initial QEEG brain mapping assessment, which is a separate fee that we’ll discuss during your consultation.

We’re committed to being transparent about costs from the very beginning—no surprises, no pressure, no bait-and-switch. If neurofeedback isn’t financially feasible for you right now, we completely understand, and we’re always here when the timing might be better. For families facing genuine financial hardship, there may be community resources or agencies that can help with funding—we’re happy to discuss options. Call us at (732) 389-2800 to have an honest conversation about pricing and payment options for your specific situation.

We believe in complete transparency about costs so you can make an informed decision without surprises. Neurofeedback sessions at Eatontown Cognitive Solutions cost approximately $100 per session, with discounts available when you purchase session packages. Since most patients need 30-40 sessions for lasting results (attending 2-3 times per week for 3-6 months), you should plan for this full investment when considering treatment.

Some patients may also benefit from an initial QEEG brain mapping assessment, which provides detailed information about your specific brain patterns and helps us create a more targeted treatment protocol. This is a separate one-time fee that we’ll discuss during your free consultation. Not everyone needs a QEEG—Dr. Kovacs will recommend it only if it will meaningfully improve your treatment outcomes.

We offer several payment options to make treatment manageable:

Session Packages: Purchase multiple sessions at once and receive a discount compared to paying per session. This is how most patients prefer to pay given the frequency of treatment needed.

Payment Plans: We offer flexible payment plans tailored to your budget and situation. We work with families to create arrangements that make treatment accessible.

HSA/FSA: Our services qualify for Health Savings Account and Flexible Spending Account funds, allowing you to pay with pre-tax dollars. We provide all necessary documentation.

Per-Session Option: While most patients benefit from packages, you can pay session-by-session if that works better for your situation.

We know that self-pay treatment is a real investment, and we don’t take that lightly. What we ask you to consider is the value of lasting change—not just for the person receiving treatment, but for your entire family. When your child can finally focus at school, sleep through the night, and feel confident in social situations, life becomes easier for everyone. When you can manage anxiety without constant worry, perform better at work, and be fully present with your loved ones, that quality of life improvement is genuinely priceless.

Neurofeedback creates permanent changes in brain function. Unlike ongoing medication costs, therapy copays, or other treatments that require indefinite continuation, neurofeedback is a one-time investment in lasting results. Most of our patients tell us, looking back, that it was one of the best decisions they ever made for themselves or their child.

During your free consultation, we’ll discuss your specific situation, provide exact pricing for your treatment plan, explain all payment options, and answer any financial questions honestly and directly. There’s no pressure and no obligation—we simply want you to have all the information you need to make the right decision for your family. If the investment isn’t feasible right now, we completely understand, and we’re always here if circumstances change. For families in true financial hardship, there may be community resources or agencies that can assist with funding—we’re happy to discuss possibilities.

Call (732) 389-2800 to schedule your free consultation. We serve families throughout Monmouth County including Eatontown, Red Bank, Long Branch, Shrewsbury, Holmdel, and surrounding areas. We’re committed to helping you understand exactly what to expect financially so you can make the best decision for your family.

Eatontown Cognitive Solutions is conveniently located at 117 NJ-35 #2, Eatontown, NJ 07724. We’re situated right on Route 35, making us easily accessible from the Garden State Parkway, Route 18, and surrounding communities throughout Monmouth County. Our office is in a professional building with ample free parking available on-site for all patients.

If you’re coming from the north (Red Bank, Shrewsbury, Little Silver area), take Route 35 South directly to our office. From the south (Long Branch, Asbury Park, Ocean Township), take Route 35 North. If you’re traveling from the western parts of Monmouth County (Holmdel, Colts Neck, Marlboro, Manalapan), take Route 18 East which connects directly to Route 35—we’re just minutes away. From Middletown or Freehold, you can take Route 18 or Garden State Parkway Exit 105.

Our office is centrally located to serve families throughout Monmouth County. We regularly see patients from Eatontown, Red Bank, Long Branch, Asbury Park, Shrewsbury, Tinton Falls, Holmdel, Middletown, Freehold, Ocean Township, West Long Branch, Oakhurst, Little Silver, Fair Haven, Rumson, Colts Neck, Marlboro, Manalapan, and surrounding communities. Most families find the drive very manageable, even for 2-3 sessions per week.

Our office provides a comfortable, professional, and welcoming environment for both children and adults. We understand that attending regular appointments requires commitment, and we’ve designed our space to make each visit as pleasant and stress-free as possible. If you need specific directions from your location or have questions about accessibility, parking, or our facilities, please call us at (732) 389-2800. You can also find us easily on Google Maps by searching “Eatontown Cognitive Solutions” or our address. We look forward to welcoming you to our practice!

While we’re based in Eatontown, we serve patients from throughout Monmouth County and surrounding areas of New Jersey. Our central location on Route 35 makes us easily accessible from communities in every direction. We regularly welcome families from the immediate Eatontown area, Red Bank, Shrewsbury, Little Silver, Fair Haven, Rumson, Tinton Falls, Long Branch, West Long Branch, Ocean Township, Asbury Park, Oakhurst, Deal, Allenhurst, and Interlaken.

We also serve patients from western Monmouth County including Holmdel, Colts Neck, Marlboro, Manalapan, Freehold (both Township and Borough), Howell, and Farmingdale. From the northern areas, we see families from Middletown, Hazlet, Keansburg, Atlantic Highlands, Highlands, and Leonardo. Southern Monmouth County patients come from communities like Neptune, Bradley Beach, Avon-by-the-Sea, Belmar, Lake Como, Spring Lake, and Manasquan.

We’ve also treated patients from beyond Monmouth County who are willing to travel for quality neurofeedback care, including families from Ocean County (Wall Township, Spring Lake Heights, Sea Girt), Middlesex County (Old Bridge, Matawan, Aberdeen, Keyport), and even parts of Central Jersey. Some families initially worry about the commitment of traveling 2-3 times per week, but most find that once they see results, the drive becomes a small price to pay for life-changing improvements.

Many patients schedule appointments around their existing routines—after school, during lunch breaks, or on weekends. We work hard to accommodate your scheduling needs and make regular attendance as convenient as possible. At Eatontown Cognitive Solutions, we’re proud to be Monmouth County’s trusted resource for neurofeedback therapy. Whether you’re five minutes away or thirty minutes away, we’re here to help you or your loved one achieve lasting relief from ADHD, anxiety, insomnia, depression, or memory fog. Call (732) 389-2800 to schedule your free consultation—we serve your community!

No, you do not need a referral from a doctor to schedule neurofeedback therapy at Eatontown Cognitive Solutions. You can contact us directly to set up your free initial consultation. We welcome self-referred patients as well as those referred by pediatricians, psychiatrists, psychologists, therapists, teachers, other healthcare providers, or friends and family who’ve experienced success with our services.

That said, if you’re currently under the care of a physician, psychiatrist, or therapist for ADHD, anxiety, depression, or other conditions, we encourage you to inform them that you’re pursuing neurofeedback. Many healthcare providers are familiar with neurofeedback and supportive of patients exploring this evidence-based treatment option. Dr. Kovacs is happy to communicate with your other providers (with your written permission) to ensure coordinated care and share progress updates.

Some patients come to us specifically seeking alternatives to medication or because traditional treatments haven’t provided adequate relief. Others are already on medication and want to enhance their results or eventually reduce their reliance on pharmaceuticals. Both paths are valid, and we’ll work with wherever you are in your treatment journey. If you’re currently taking medication, we never recommend stopping or adjusting doses without consulting your prescribing physician—any medication changes should always be done gradually and under medical supervision.

The process is simple: Just call our Eatontown office at (732) 389-2800 or contact us through our website to schedule your free consultation. During this initial meeting, Dr. Kovacs will discuss your concerns, review your history, explain how neurofeedback works, answer all your questions, and determine if neurofeedback is appropriate for your situation. There’s no obligation and no pressure—we want to ensure neurofeedback is the right fit for you before moving forward. We serve families throughout Monmouth County including Red Bank, Shrewsbury, Long Branch, Holmdel, and surrounding areas. We look forward to helping you!

Scheduling your first appointment at Eatontown Cognitive Solutions is easy! We offer two convenient ways to get started. You can call us directly at (732) 389-2800 during business hours (Monday through Friday, 9:00 AM to 6:00 PM). Our friendly staff will answer your questions, discuss your concerns, and help you find appointment times that work with your schedule. If you prefer, you can also contact us through our website by filling out our simple online form. Just provide your name, phone number, email, and a brief description of what brings you to us, and we’ll get back to you promptly—usually within one business day.

Your first visit will be a free initial consultation with Dr. Kovacs. This typically lasts about 30-45 minutes and gives you the opportunity to discuss your or your child’s symptoms, learn about neurofeedback therapy, ask questions, tour our facility, and determine if neurofeedback is right for your situation. There’s absolutely no obligation or pressure—we want to ensure this is the right fit before you commit to treatment.

If you decide to move forward after the consultation, we’ll schedule a comprehensive assessment session where we create a detailed map of your brain’s activity patterns and develop an individualized treatment protocol. From there, we’ll establish a regular appointment schedule—typically 2-3 sessions per week at times that work for you. We offer morning, afternoon, and some early evening appointments to accommodate work schedules, school schedules, and family needs.

We understand that consistency is important for neurofeedback success, so we do our best to reserve the same time slots each week for your convenience. However, we’re also flexible when life happens—if you need to reschedule occasionally, just give us 24-hour notice and we’ll work with you. We serve busy families throughout Monmouth County and make scheduling as stress-free as possible. Ready to get started? Call (732) 389-2800 today, or request your free consultation online. We’re here to help!

About The Practice

Dr. Jordan Kovacs is a Doctor of Chiropractic and Board Certified Neurofeedback practitioner with extensive training in brain-based therapies. He graduated Magna Cum Laude from Life University in 2001 with his Doctor of Chiropractic degree and has been in practice since 2002. Dr. Kovacs is one of the few providers in New Jersey to hold Board Certification in Neurofeedback (BCN) from the Biofeedback Certification International Alliance (BCIA), which he earned in 2012. This is the highest level of certification available in the field of neurofeedback and requires rigorous training, supervised clinical hours, and passing a comprehensive examination.

In addition to his neurofeedback credentials, Dr. Kovacs became certified in BrainCore neurofeedback therapy in 2011 and has been providing neurofeedback services to families throughout Monmouth County ever since. He is committed to continuing education and stays current with the latest research and techniques in both neurofeedback and brain science. Dr. Kovacs has also earned a Fellowship in Primary Spine Care, reflecting his advanced training in chiropractic and spinal health.

His unique combination of chiropractic expertise and board-certified neurofeedback training allows him to offer a comprehensive, multimodal approach to brain-based conditions. Dr. Kovacs understands how the nervous system, spine, and brain work together, which gives him a deeper perspective on treating conditions like ADHD, anxiety, insomnia, depression, and memory fog. His commitment to excellence in patient care and his extensive qualifications make Eatontown Cognitive Solutions a trusted resource for drug-free treatment of neurological and behavioral disorders in children and adults throughout the region.

In addition to his neurofeedback credentials, Dr. Kovacs became certified in BrainCore neurofeedback therapy in 2011 and has been providing neurofeedback services to families throughout Monmouth County ever since. He is committed to continuing education and stays current with the latest research and techniques in both neurofeedback and brain science. Dr. Kovacs has also earned a Fellowship in Primary Spine Care, reflecting his advanced training in chiropractic and spinal health.

His unique combination of chiropractic expertise and board-certified neurofeedback training allows him to offer a comprehensive, multimodal approach to brain-based conditions. Dr. Kovacs understands how the nervous system, spine, and brain work together, which gives him a deeper perspective on treating conditions like ADHD, anxiety, insomnia, depression, and memory fog. His commitment to excellence in patient care and his extensive qualifications make Eatontown Cognitive Solutions a trusted resource for drug-free treatment of neurological and behavioral disorders in children and adults throughout the region.


H3: How long have you been providing neurofeedback?

Dr. Kovacs has been providing neurofeedback therapy since 2011, giving him over a decade of specialized experience helping children and adults overcome ADHD, anxiety, insomnia, depression, and other brain-based conditions. He became certified in BrainCore neurofeedback therapy in 2011 and earned his Board Certification in Neurofeedback (BCN) from the BCIA in 2012, demonstrating his commitment to achieving the highest level of expertise in this field.

Since establishing neurofeedback services at Eatontown Cognitive Solutions, Dr. Kovacs has treated hundreds of patients—from young children struggling with focus and behavior issues to adults dealing with anxiety, sleep problems, and cognitive decline. His extensive clinical experience means he’s encountered virtually every presentation of these conditions and has refined his treatment protocols to achieve optimal results for each individual patient.

While Dr. Kovacs has been a practicing chiropractor since 2002 and established his Eatontown practice in 2005, neurofeedback has become his primary focus and passion. He has invested thousands of hours in training, continuing education, and clinical practice to master this specialized therapy. His years of experience allow him to quickly identify the best treatment approach for each patient, adjust protocols as needed, and troubleshoot any challenges that arise during treatment.

The practice has been at its current location on Route 35 in Eatontown since 2011, making it a longstanding resource for families throughout Monmouth County seeking drug-free alternatives for brain-based conditions. Dr. Kovacs’ dedication to neurofeedback therapy and his track record of helping patients achieve lasting results have made Eatontown Cognitive Solutions one of the most trusted neurofeedback providers in the region.

At Eatontown Cognitive Solutions, our treatment approach is built on two core principles: individualized care and genuine commitment to each patient’s success. Dr. Kovacs doesn’t believe in one-size-fits-all protocols. Every brain is unique, and every patient receives a customized treatment plan based on their specific symptoms, goals, brain patterns, and response to therapy. We regularly assess progress and adjust protocols as needed to ensure you’re getting the best possible results.

What truly sets our practice apart is Dr. Kovacs’ personal investment in every patient’s outcome. As he tells patients: “While I can’t guarantee results, I can guarantee that I will care about you more than any other doctor you’ve been to before. If you’re not achieving positive results, it will keep me awake at night.” This isn’t just talk—it’s how Dr. Kovacs approaches every case. He views each patient’s challenges as his own mission to solve, bringing the same dedication he would want for his own family.

Our approach is also highly collaborative. Dr. Kovacs works closely with your other healthcare providers—pediatricians, psychiatrists, therapists, teachers—to ensure coordinated care. He’s happy to communicate with your existing providers (with your permission) to share progress updates and ensure everyone is working toward the same goals. Whether you’re already on medication, in therapy, or trying neurofeedback as a first intervention, we’ll meet you where you are and create a plan that works with your overall care.

We combine evidence-based neurofeedback protocols with clinical experience and compassionate, patient-centered care. Our trained neurofeedback technicians work under Dr. Kovacs’ supervision to deliver consistent, high-quality treatment in a comfortable, welcoming environment. You’re not just a number here—you’re a person with unique challenges and goals, and we’re committed to helping you achieve them. That’s the Eatontown Cognitive Solutions difference.

Dr. Kovacs’ journey into neurofeedback therapy began with a personal mission that transformed into his life’s professional calling. For years, he had a successful family chiropractic practice and expected his career to follow that path. But when his first son was diagnosed with autism spectrum disorder at age two, everything changed. Like any parent facing this diagnosis, Dr. Kovacs was determined to learn everything possible to help his son navigate the challenges ahead.

During his research into treatment options, Dr. Kovacs discovered neurofeedback therapy. He immediately recognized it as something special—a safe, effective, drug-free approach that addressed the root causes of brain-based disorders rather than just managing symptoms. What started as a father’s personal quest to help his son quickly became a professional passion. Dr. Kovacs immersed himself in learning everything about neurofeedback, eventually earning the highest level of certification available in the field: Board Certification in Neurofeedback (BCN) from the BCIA.

It was motivational speaker Zig Ziglar who said, “You can get everything in life you want if you will just help enough other people get what they want.” When Dr. Kovacs read that quote, he realized that the only thing he truly wanted was to help his son—and helping other families through neurofeedback was the path that would lead him there. What began as a personal quest became his professional mission: to help children and adults overcome brain-based challenges and achieve greater capacity in their lives.

This personal connection to the work means Dr. Kovacs approaches every patient with the same dedication and care he would want for his own family. He understands firsthand the worry, frustration, and hope that parents feel when seeking help for their child. He knows what it’s like to research options, question decisions, and desperately want answers. That empathy and personal investment make him not just a skilled practitioner, but a true advocate for every patient who walks through his door.

Yes, Dr. Kovacs is a licensed Doctor of Chiropractic and chiropractic care remains an important part of his practice at Eatontown Cognitive Solutions. He graduated Magna Cum Laude from Life University in 2001 with his Doctor of Chiropractic degree and has been providing chiropractic services since 2002. Dr. Kovacs has also earned a Fellowship in Primary Spine Care, reflecting his advanced training in spinal health and nervous system function.

While Dr. Kovacs offers both chiropractic and neurofeedback services, they serve different patient needs and populations. Many patients come to us specifically for chiropractic care—treating conditions like headaches, neck and back pain, sports injuries, and general wellness maintenance. Others come specifically for neurofeedback therapy to address ADHD, anxiety, insomnia, depression, or memory fog. Some patients benefit from both services.

For certain patients, combining chiropractic care with neurofeedback can be beneficial. The nervous system, spine, and brain are all interconnected, and addressing spinal alignment through chiropractic adjustments can sometimes support overall nervous system health. Dr. Kovacs may recommend this integrated approach if he believes it will enhance your results. However, chiropractic care is absolutely not required for neurofeedback treatment—most neurofeedback patients receive only neurofeedback and achieve excellent outcomes.

Dr. Kovacs’ dual expertise as both a chiropractor and board-certified neurofeedback practitioner gives him a comprehensive understanding of how the body, nervous system, and brain work together. This unique background allows him to offer a truly multimodal approach when appropriate, but each service stands on its own merit. Whether you’re seeking chiropractic care, neurofeedback therapy, or a combination of both, Dr. Kovacs will recommend the approach that best addresses your specific needs and goals.

If you have questions about how chiropractic care might complement your neurofeedback treatment—or if you’re interested in chiropractic services specifically—we’re happy to discuss this during your consultation. Call (732) 389-2800 or schedule your free consultation to learn more about how we can help you.

At Eatontown Cognitive Solutions, we use neurofeedback equipment from multiple manufacturers to ensure we’re providing the most effective treatment options for each patient’s unique needs. While our practice was previously known as BrainCore Therapy of Eatontown (and you may still see that name in some places), we’ve expanded beyond using exclusively BrainCore equipment. We now incorporate neurofeedback systems from different manufacturers, each with specific strengths and applications.

This multi-system approach allows Dr. Kovacs to select the most appropriate technology and protocol for your specific condition, symptoms, and brain patterns. Different neurofeedback systems excel at treating different conditions or working with different age groups. By having access to multiple technologies rather than being limited to a single manufacturer, we can truly customize your treatment for optimal results.

All of our neurofeedback equipment meets FDA registration requirements for safety and quality. The systems we use are research-backed, clinically proven technologies that have been successfully used to treat thousands of patients with ADHD, anxiety, insomnia, depression, and other brain-based conditions. Dr. Kovacs stays current with advances in neurofeedback technology and regularly evaluates new systems and protocols to ensure our patients benefit from the latest innovations in the field.

During your initial consultation and assessment, Dr. Kovacs will explain which equipment and protocols he recommends for your specific situation and why. He’ll also discuss how the technology works, what to expect during sessions, and answer any questions you have about the neurofeedback process. Our trained technicians are experienced with all of our neurofeedback systems and will ensure you’re comfortable and your sessions run smoothly. Whether you’re being treated for ADHD, anxiety, sleep issues, or other conditions, you can trust that we’re using the right technology to give you the best possible outcome.